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SOURCE Georgia Chapter, Public Relations Society of America
PR at the Speed of Light, with Ray Kotcher of Ketchum
ATLANTA, Sept. 11, 2013 /PRNewswire/ -- The next luncheon meeting of the Georgia Chapter-Public Relations Society of America (www.prsageorgia.org) will be Thursday, September 19, at Maggiano's-Buckhead in Atlanta.
Ray Kotcher, senior partner and chairman of Ketchum, the global public relations agency that this year celebrated its 90th anniversary, will explore the extraordinary changes in the industry that he's played a role in for more than 30 years.
He will take in the sweep of change in the industry, the arc of a discipline that began focused on newspapers and now in the digital age is only more dynamic and essential than ever.
With personal reflections that include an encounter as a college student with a then-elderly Edward Bernays, the legendary pioneer of public relations, and now right to the very contemporary creation of the world's largest marketing holding company, the merger of Omnicom and Publicis, Ray will look back and at the present and ahead.
Throughout, Kotcher will emphasize his belief that in an age when communication moves at the speed of light, the unprecedented power of public relations means that, more than ever, every practitioner must bring a greater sense of responsibility than ever to their work.
Maggiano's-Buckhead is located at 3368 Peachtree Road NE, Atlanta, GA 30326.
Check-in for luncheon is 11:30 a.m. Details and registration: http://www.prsageorgia.org/events/event_details.asp?id=345527&group
PRSA-Georgia (www.prsageorgia.org), the second-largest local chapter in the national society, consists of some 850 professionals throughout Georgia. Its mission is to enhance the profession, provide continuing education and offer networking opportunities for its members.
The Chapter has regular monthly meetings and seminars, an Annual Conference for professionals and an annual Real World PR collegiate conference day. Eight Special Interest Groups meet at various times and the Chapter supports nine PRSSA (student society) chapters.
Contact: Denise Grant
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